TURN ME ON – DESIGN HITS ON LUXEMBOURG

SCHEME: PSP-Classic

CALL: 2012

DOMAIN:

FIRST NAME: Germain

LAST NAME: Kerschen

INDUSTRY PARTNERSHIP / PPP: No

INDUSTRY / PPP PARTNER:

HOST INSTITUTION: Musée d'Art Moderne Grand-Duc Jean

KEYWORDS:

START: 2012-04-27

END: 2012-04-28

WEBSITE:

Submitted Abstract

What added value can design bring to Luxemburgish entrepreneurship, education and culture? How is design currently being perceived and applied across the country? What’s going on in the contemporary, international design field and what can the Luxemburgish scene learn from these developments? Last but not least, how can Luxemburg foster and nurture a local design culture of international relevance?The symposium addresses the above questions from different angles. Acclaimed designers working in the cultural field and the economic realm will present their diverging views and practices. In conclusion, the Luxemburgish iron and steel heritage issue will be discussed in relation to similar transitions from industrial to creative industries in France and Germany.The afternoon program will centre on three parallel master classes led by international experts in collaboration with local creative minds, on the topics of networking, co-creation, design management and service design. The day will be punctuated by screenings of best practices showing the use of design in Luxemburgish enterprises. Miscellaneous interventions throughout the event will materialise the potential of design for the audience in a ludic and experiential way.

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